Content Agents

Capterra

Worth submitting to. DR 91 and 2.87M monthly visits on category pages your buyers actually search — one submission also feeds GetApp and Software Advice.

Domain Rating 91 · 2.87M monthly visits · Free + paid upgrades · live in 3-7 days (third-party figures, sourced 2026-08-01).

Who actually reads it

Software buyers at small and mid-market companies working through a shortlist, plus a very large volume of organic search traffic landing on "best <category> software" pages. Capterra ranks for the category terms your buyers type, which is most of its value.

What a strong listing looks like

A complete profile — every feature checkbox, accurate pricing, current screenshots — plus a steady flow of verified reviews, because review count and recency drive both category position and whether anyone clicks. Choose categories deliberately: you are competing inside them, and a thinner accurate category beats a crowded flattering one.

Note: Capterra is owned by g2 — submitting to each of that group separately is usually duplicated effort.

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Frequently asked questions

Is it free?

A listing is free. Visibility upgrades are pay-per-click, biddable by country and category.

Do I need reviews first?

No, but a profile with no reviews will sit below every competitor that has them — plan review collection alongside the listing.

Should I also submit to GetApp and Software Advice?

No. All three are G2-owned and share one submission at app.g2digitalmarkets.com; profiles and reviews syndicate between them.