CB Insights
Depends on your product. Strong domain and analyst reach, but the audience is investors rather than buyers — worth the profile if you are raising or want to land in category market maps, not as a demand channel.
Domain Rating 86 · 0.9M monthly visits · Free · live in 7-14 days (third-party figures, sourced 2026-08-01).
Who actually reads it
Investors, corporate strategy teams and analysts — not software buyers. CB Insights records feed market maps, industry reports and company rankings that get cited in decks, so the value is being correctly described when someone else is mapping your category.
What a strong listing looks like
Accurate funding history, headcount, founders and a one-line category description that puts you in the market map you want to be in. Vague or aspirational category language is the main reason companies end up mis-clustered. Keep it current after every round.
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Frequently asked questions
Is it free?
Maintaining your own company record is free; the research product itself is a paid subscription.
How long does approval take?
Our source lists 7-14 days.
Will this bring me customers?
Rarely and indirectly. The readership is investors and analysts — measure it as positioning, not pipeline.