SHRM Vendor Directory

Depends on your product. DR 90 and an unusually qualified HR audience, but only ~0.04M visits and a required Zoom verification call — worth the hour if HR is your market, skip if it is not.

Domain Rating 90 · 0.04M monthly visits · Free + paid upgrades · live in 7-14 days (third-party figures, sourced 2026-08-01).

Who actually reads it

HR practitioners who trust SHRM as their professional body — a small audience by traffic (roughly 40,000 visits a month) but almost entirely composed of people who buy HR software. The SHRM name carries weight in an HR vendor evaluation that a generic directory does not.

What a strong listing looks like

Accurate category placement across SHRM's 100+ HR categories — HRIS, ATS, payroll, benefits, compliance, training — and a description written in HR language rather than software language. Be ready for the verification call.

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